Friday, October 17, 2008

How a Phone Word Can Make you Thousands of Dollars

By Buck Thompson

Want to increase your customers by 1400%? Get a phoneword.

Ok.. So you want to know more about phone words? And you also want to learn if they really make money? Of course, they do. Lets first discuss what phone words are. They are the alphanumeric equivalent of the numeric telephone number. Various letters of alphabets are used to make the phone words. These alphabets are corresponding to particular numbers on a telephone keypad. These letters can easily form anything; whether it is a word, a partial word, an acronym, abbreviation, or an alphanumeric combination.

Let's step back a little. What the top priorities of business? They want a top of the mind recall for a product or a service. E.g. Burgers - McDonalds wants people like you and me to remember it the moment we think of burgers. How cool will it be if 1800 BURGER rings in McDonalds? That solves two problems. The first is remembering the number. The moment you remember "BURGER," you want to dial 1800 BURGER much better than 1800 345543 or some such number.

The second problem it solves is "association." Every time you type 1800 BURGER that associates Burger and McDonalds. So the brand association you want your business to have, increases manifold.

There are other benefits too. Typically, phone word sellers make you exclusive owner of the phone word in the entire country. It doesn't matter if all your customers are in a single postcode, multiple postcodes, an entire city or even the whole country! 100% of all calls originating from the territory you select are put through to your existing telephone line. This is particularly useful if you are working an online business - where your huge geographical reach isn't wasted since you service only a small area.

Phone words are an economical and catchy way to communicate with your customers. Just by saying 1800 BURGER, your customers come to know what you do. It is self-explanatory. But it is interesting and fascinating. You don't need plenty of words to give your message, only few are required.

Not just that, Phone words are an easy way of projecting your business as being bigger and more professional than your competition. Add to that, a phone word is an easy way for you to enable word of mouth marketing. 1800 PENCIL or 1800 RENTAL is easy to convey and easy to remember.

Businesses struggle to get the recall for their products or services. Here's a simple and spicy way to remember it without having to spend thousands of dollars in creating ad campaigns and burning all your profits in billboards etc.

When people do remember you, they are more likely to call you than any one else. Phone words increase "stickiness" of your product or service and can save and make lot of money for you. Every new call that a phone word brings you increases your profits, utilization of your assets, your people and does many more things to contribute to your business. Research has shown that a phoneword can increase your lead generation by 14 times. That means getting 14 times more customers than you have right now. What are you waiting for? Get a phoneword now! - 15246

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